Google Ads & SEO benchmarks · North American landscaping

You shouldn’t have to guess what your marketing costs. We’ve already proven what works.

The Landscape Marketing Index is the largest benchmark dataset for Google Ads and SEO in the North American landscaping industry. We’ve tested it all, at scale, so you get strategies proven to convert, not guesswork.

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AS SEEN AT NALP ELEVATE · LANDSCAPE ONTARIO CONGRESS · EQUIP EXPOSITION · THE LANDSCAPE GROWTH PODCAST

ROB MURRAY · CEO · INTRIGUE MEDIA
On site with the Glengate crew · Guelph, ON

100+ Clients

ACROSS N. AMERICA.

5:1 Avg. ROI

GUARANTEED.

20yr In Business

SINCE ‘06.

Partners with:

A Real-Time Growth Dashboard

The LMI is a living, breathing dashboard. It pulls in real numbers from landscape companies all over North America. It shows you exactly how you measure up—right now. No more opinions. No more “experts” telling you what they think. Just the clarity you need to sleep better at night.

Benchmark Your Marketing Against Industry Leaders

Are your marketing efforts working as hard as you are? Our Marketing Action Plan (MAP®) gives you a custom plan for growth. We use real data from hundreds of landscapers across North America to see how your business stacks up. You’ll know exactly what’s working and where to improve.

Find the Best Opportunities in Your Local Market

Not sure where to focus? Our MAP® helps you identify the best opportunities in your area. Using data from landscapers like you, we’ll show you where to put your energy for the best results, so you can grow your client base and stand out in your market.

Build a 12-Month Action Plan for Steady Growth

A clear plan makes all the difference. The MAP® gives you a simple 12-month action plan that aligns your website, Google Ads, SEO, social media, and email marketing with your sales goals. We’ll guide you step-by-step with proven strategies from successful landscapers.

Track & Convert More Leads with The Landscape CRM

Keeping track of leads shouldn’t be a hassle. The Landscape CRM makes it easy to track, follow up with, and convert leads automatically. Stay organized and never miss an opportunity, so you can spend more time doing what you do best—landscaping.

Get a Profit Promise That’s Built for Growth

You’ve got goals, let’s make sure your marketing helps you hit them. We’ll outline what kind of profit you can expect and when. If those results don’t show up within 10 months, we’ll keep working for free until they do. Simple, fair, and focused on helping your business grow.

With Intrigue as your partner, you’ll have a clear roadmap to growth, one that turns your marketing into a system that attracts qualified leads, builds your brand, and helps you grow a landscaping company you’re proud of.

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Choose the MAP® That’s Right for Your Business

Starter MAP®

$500

This is for you if:

You’re ready to use digital marketing to grow your business.
You rely on word of mouth and want a more predictable sales pipeline.
You’re not sure where to start and need expert guidance.
You want to stay organized and make sure no lead slips through the cracks.

Standard MAP®

$2,500

This is for you if:

You’ve been managing your marketing or working with a partner, but not seeing the results you want.
You’re unsure what’s driving quotes and deals.
Your ROI is unclear, and you need help focusing on what works.
You want a marketing partner with landscaping experience to guide you.

Complex MAP®

$6,000

This is for you if:

You have multiple divisions that each need focused attention.
You’re managing more than one location or brand and want clarity across all.
Your business is expanding into new areas or markets.
You need a tailored strategy built for scaling multiple teams or regions.

Hear What Our Clients Have to Say

Get My MAP® Now

Why Landscapers Choose Us

“From start to finish, working with Intrigue has been exceptional. They strategically revised our landing pages to attract and convert visitors. Their streamlined process kept everything moving at a steady pace, with details handled with care.

We’ve seen the same level of expertise applied to our digital advertising initiatives. Truly a top-tier partner.”

Glengate Team | Glengate

“Intrigue Media just redid our website and we had an amazing experience. Everyone we’ve met and worked with so far has been extremely knowledgeable, friendly, and you can tell is dedicated to our campaign.

We are already seeing results after a few weeks!”

GreenOp Team | GreenOp

“I am a partner in an 8-figure residential landscaping and irrigation business, and we use IM as our sole digital marketing partner and I could not recommend them more!

We chose IM for their data and revenue focused strategy so we could ensure we had effective marketing spend and understood our cost per lead, cost per acquired customer etc.

IM has delivered on their promises, and we have seen a huge uptick in leads since our launch just a few months ago…If you are considering them, just say yes!”

Ian Smith | Terra Forma Landscaping

“I couldn’t be more satisfied with my experience! From the very beginning, Rob took a consultative approach during the sales process, making sure we were the right fit for each other, and that gave me a lot of confidence moving forward.

Alex has been absolutely incredible with customer service: responsive, patient, and always going above and beyond. I LOVE my new website. It’s clean, professional, and exactly what I envisioned. The entire team is just all-around amazing. If you’re considering a new website, I highly recommend them without hesitation.”

Tiffany Sergi | Landscapes by D&J

“It has been and continues to be a great experience partnering with Intrigue on our website needs. They are so knowledgeable and trustworthy, and we have seen immediate and consistent results since working with them.

Beyond that, they are simply just enjoyable to work with – they’re all friendly and positive and highly capable.

I highly recommend Intrigue if you want to partner with a media company that understands your needs, seamlessly partners with you, and delivers results.”

Paige Wentworth | Wentworth Construction

“The team at Intrigue has been amazing to work with. From helping us launch a brand-new website this season to managing our Google Ads over the past two years, they’ve consistently delivered.

Claire, Vanessa, Nicole, Lauren, and Ashley have all gone above and beyond—every request we’ve had has been met with care, attention to detail, and top-notch quality.

Working with them feels seamless as they understand our vision and execute it flawlessly. We highly recommend Intrigue Media!”

Dylan Welsh | Mike’s Landscaping