If your landscaping business depends on Google to bring in leads, calls, or quote requests, this matters.

At Intrigue, we help landscapers grow by making sure their marketing keeps up with how people search online. Right now, Google is shifting how search results work, how ads perform, and how your business shows up.

And it is already affecting companies that rely on online leads.

The good news is you do not need to overhaul everything. You just need to know what is changing and how to adjust.

Let’s walk through it.

You are running ads. Maybe the same ones that used to bring in steady calls. But lately, things feel slower. Fewer clicks. Fewer leads.

It is not just you. Google has changed how ads are delivered and how people interact with them.

What could be happening:

• Your ads are targeting too broad or too narrow an audience

• Budget and keyword settings are not aligned

• Competitors have updated their strategies

• You are tracking the wrong data points

What we do:
We audit your campaign performance, identify the gaps, and adjust your setup so it works better with how Google operates today. And we do it without interrupting your lead flow.

Sometimes ads only need a small adjustment. Other times, they are underperforming because the entire setup is no longer working.

Here are signs your account may need a full rebuild:

• You are getting leads from areas you do not serve

• Your keywords are bringing in the wrong type of clients

• You are spending more without getting better results

• You have tried optimizing, but performance still lags

What we do:
We always look to improve your existing structure first. But if that is not enough, we guide a phased rebuild to strengthen your results without disrupting your pipeline.

Tracking used to be simple. Someone clicks an ad, fills out a form, and you get a lead.

Today? That same person might:

• Click your ad

• Search your business name later

• Watch a YouTube video

• Check your reviews

• Call you a few days later

So what made the sale? Old tracking methods like last-click attribution no longer tell the full story.

What we do:
We implement smarter tracking systems that connect all your channels. This gives you a clearer picture of what is driving results so you can invest your budget with more confidence.

Google is changing fast.

The landscaping companies that adjust will keep growing. The ones that do not may see a slow drop in visibility, leads, and phone calls.

At Intrigue, we help landscapers:

• Update their Google Ads accounts for better results

• Show up in AI-generated search answers

• Track where leads are actually coming from

• Use video to build trust and expand reach

We know what is working—and we are here to help you stay ahead.

Let’s talk.

We will take a quick look at your current setup, walk you through what has changed, and show you where there is opportunity to improve.

No pressure. Just real insight.