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October 27, 28, 29 & 30

12:00 to 1:00 PM EDT

Power Up 2027
The Landscape Entrepreneur Growth Series

Four live online sessions with landscape industry leaders to help you get your 2027 plan on paper before the year starts.

Save My Seat

Register once and join whichever sessions fit your week.

Most landscape owners know 2027 needs to look different, but the season doesn’t leave much time to sit down and plan.

This fall, we’ve asked leaders from across the landscape industry to walk through how they’d approach 2027 and what they’d put in your plan, one day at a time. On the last day, Intrigue CEO Rob Murray helps you turn it all into a sales and marketing plan.

You register once and get access to every session, live or on replay, so you can finish the week with next year mapped out.

The Lineup

Tuesday, October 27

The AI Driven Financial Leader

Jeffrey Scott & Mitch Katz
Jeffrey Scott Consulting

Discover how to pair AI with industry benchmarks to uncover profit opportunities and build a stronger financial plan for your landscape business. Jeffrey and Mitch will demonstrate how to compare your numbers against benchmarks to identify potential improvements in overhead, pricing, payroll, labor productivity and divisional margins. You’ll also learn how to test the financial impact of key decisions, including pricing, staffing, equipment and marketing, before committing to them, so you can sharpen your 2027 budget and strategy.

Wednesday, October 28

Planning for Sustainable Growth in 2027

Mark Sedgley | CEO
Granum

Mark has spent the last 20 years building and scaling software companies, including stepping in as CEO through founder transitions and leading nine acquisitions. As CEO of Granum, he’s focused on helping green industry businesses grow sustainably with intuitive, connected software. He’ll share his view on where the industry is heading and what landscape owners should be thinking about as they plan for 2027.

Thursday, October 29

Breaking Through Growth Bottlenecks in 2027

Kevin Scott | Owner
Muskoka Landscapers

Kevin is digging into the people and process side of growth and how to build a company that doesn’t need you in every decision. He’ll also cover waste, how it eats into profit, and what you can start fixing before 2027 begins.

Friday, October 30

Turning Revenue Goals Into a 2027 Plan

Rob Murray | CEO
Intrigue Media

Rob is closing out the series by turning your 2027 revenue target into a sales and marketing plan. He’ll show you how to work out how much revenue still has to come from new customers, then work backward to the leads and marketing budget you’ll need to hit it at the margin you want.

Vanessa McQuade, VP of Sales & Marketing at Intrigue Media

Your Host

Vanessa McQuade, VP of Sales & Marketing and Co-Owner at Intrigue Media, will host the series and bring your questions to each speaker.

How the Week Works

Each session runs live from noon to 1:00 PM Eastern, with time for questions at the end. If you can’t make one live, we’ll send the replay the next morning so you can catch up before the next session. One registration covers the whole series, and you can join as many sessions live as your schedule allows.

Reserve Your Seat

  • Live Online
  • October 27, 28, 29 & 30, 2026
  • 12:00 to 1:00 PM EDT

Register once to get access to all four sessions. We’ll email you a single link that works every day, so you can join as many as you like. If you miss one live, we’ll send you the replay.

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