The $10,000,000 Marketing Mindset: A Live Online Event for Landscape Entrepreneurs

Grow Beyond You. Build a Marketing System That Scales

Thursday, February 12, 2026 | 12:00pm EST

Effort Isn’t the Problem. The Bottleneck Is.

Most landscape businesses don’t stall because of a lack of talent or opportunity, they stall because growth eventually bottlenecks through the owner. When every quote, spend, and strategy needs your final nod, the business can only go as far as your hours allow.

The $10,000,000 Marketing Mindset is about evolving that model. It’s a foundation used by top-performing landscape companies across North America to break past plateaus, scale teams, and build a business that thrives without the owner having to be in every decision.

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A Framework for Scalable Growth

This session is designed to show you how to move from reacting week to week to confidently building the next 3–5 years of your business. We’ll explore how to:

Shift Focus

Move from chasing short-term wins to creating long-term, compounding growth.

Gain Clarity

Stop guessing and start measuring the specific levers that actually drive revenue.

Optimize Your Team

Find the right balance of internal talent and external experts.

Sync Your Operations

Align marketing, sales, and operations around a single set of goals.

Build Trust

Design marketing that serves customers first, converting trust into sustainable profit.

This Is for You If:

- You are the main driver of sales and feel the weight of every lead.
- Growth feels “heavy” and more crews are creating more stress, not more freedom.
- You want to stop relying on referrals and start using a predictable system.
- You are ready to transition from Owner-Operator to CEO.

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Meet Your Host: Rob Murray

Co-Founder and CEO, Intrigue Media Rob has worked with 130+ landscape companies and is the lead generation partner to the Mariani Premier Group. Having interviewed over 100 top leaders in landscaping, he focuses on the systems that allow owners to scale beyond themselves.